Elena Keil
Coldwell Banker Residential Brokerage 720.431.4015

 MARKETING PLANS  

OPTION 1:

5280 1/6 page advertisement. Based on availability. 

  1. Yard sign and CB sign rider/ mobile brochure with lead capture ability (exclusive feature of Coldwell Banker)
  2. Marketing production services and administrative assistance
  3. Professional photography (up to 35 HDR photos)
  4. MLS input with virtual tour
  5. Web sites lead capture (e.o. Zillow, Trulia, Realtor, Redfin, Coldwell Banker, www. Elenacoloradohomes.com, … = about 700 total )
  6. 50 professionally printed color brochures
  7. Professionally designed single property website
  8. Professionally produced 30 second TV on Coldwell Banker TV show
  9. Professional TV spot featured on YouTube channel, at CB Denver West office, at local association of Realtors.
  10. Inclusion on the Colorado Home Style blog, and a post on their Facebook page (posts made on Friday)
  11. Inclusions on the Coldwell Banker Colorado brokers, Coldwell Banker Denver West brokers, Elena Keil Coldwell Banker Facebook pages.
  12. Just listed eBlast to all my contacts and brokers with qualified buyers.
  13. 100 “Just Listed” tri-fold property announcements cards with gold envelope
  14. Open House
  15. Centralize Showing Services with feedback after showings
  16. Optional items: pre-listing staging consultation by broker or professional stager, staging, broker open, home warranty, moving boxes, garage sale organization

 

OPTION 2:

GLOBAL LUXURY PLAN 

5280 or Colorado Homes and Lifestyle ½ page advertisement. Based on availability.

  1. Yard sign and CB sign rider/ mobile brochure with lead capture ability (exclusive feature of Coldwell Banker)
  2. Marketing production services and administrative assistance
  3. Professional photography (up to 35 HDR photos)
  4. MLS input with virtual tour
  5. Web sites lead capture (e.o. Zillow, Trulia, Realtor, Redfin, Coldwell Banker, www. Elenacoloradohomes.com, … = about 700 total )
  6. 50 professionally printed color brochures
  7. Professionally designed single property website
  8. Professionally produced 40 second TV on Coldwell Banker TV show
  9. Professional TV spot featured on YouTube channel, at CB Denver West office, at local association of Realtors.
  10. Inclusion on the Colorado Home Style blog, and a post on their Facebook page (posts made on Friday)
  11. Inclusion in Luxury Monthly Connoisseur eBrochure, which is posted the 3rd Wednesday of each month
  12. Inclusions on the Coldwell Banker Colorado brokers, Coldwell Banker Denver West brokers, Elena Keil Coldwell Banker Facebook pages.
  13. Just listed eBlast to all my contacts and brokers with qualified buyers.
  14. 100 “Just Listed” tri-fold property announcements cards with gold envelope
  15. Open House
  16. Centralize Showing Services with feedback after showings
  17. Optional items: pre-listing staging consultation by broker or professional stager, staging, broker open, home warranty, moving boxes, garage sale organization

 

OPTION 3: 

INTERNATIONAL EXECUTIVE PLAN 

Full page advertisement in Colorado Homes and Lifestyle, 5280 or 5280 Home.

All inclusions of Global Luxury plan PLUS:

  1. High-end targeted direct mail lists (aircraft owners, yacht owners, fortune 1000 executives, real estate investors, senior level executives)
  2. Networking with all qualified agents (7000 worldwide in 44 countries)
  3. Extended media plan (Wall Street Journal, Unique Homes, Homes and Estates National, Homes and Estates Northern California, Homes and Estates Wall Street Journal Edition, Architectural Digest, Luxury Properties, Haute living, Luxury Real Estate)*

*all based on availability and specifics of the property.